> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://docs.asksquid.ai/sitemap.xml
> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).

# VisitorID Page Inclusion/Exclusion Lists

# Page Inclusion & Exclusion Lists

The **Page Inclusion List** and **Page Exclusion List** for VisitorID give you control over where visitor identification is triggered on your website.

By default, Squid identifies visitors on *all pages*. However, there may be strategic reasons to only identify on specific pages or to exclude certain pages from identification.

You can find these settings in your Squid dashboard:

1. **Navigate** to your home dashboard for your website.
2. **Go to Settings**.
3. **Scroll down** to the **VisitorID** section.

![](https://storage.crisp.chat/users/helpdesk/website/-/d/c/1/0/dc100626db44b800/screenshot-2025-07-03-at-92308_gpbxzk.png)


## How It Works

You can enable **either** the Inclusion List or the Exclusion List – not both at the same time.

### ✅ Page Inclusion List
When enabled, Squid will **only** identify visitors who land on the pages you specify in your inclusion list.

For example, you only want to identify visitors on high-intent pages such as your pricing or product pages. You would enable the inclusion list and add URLs for these specific pages.

If a visitor lands on any other page ***not*** included in your list, they will **not** be identified (but their analytics and activity are still tracked).


### ❌ Page Exclusion List
When enabled, Squid will identify visitors on **all pages except** those you specify in your exclusion list.

For example, you publish blogs and do not want to consume VisitorID credits identifying visitors on blog pages.

Visitors landing on these excluded pages will **not** be identified unless they visit another page that is not excluded.


### 👉 URL Pattern Matching and Wildcards

Please refer to [this](https://docs.asksquid.ai/en/article/url-pattern-matching-1b37sp6/) help article on URL pattern matching


### IMPORTANT

||| If the page inclusion list or exclusion list is activated and there are no pages listed, this will effectively turn off visitor identification entirely. Always ensure that if either list is turned on, it contains URLs.

If you are not using them, keep both settings OFF to continue identifying visitors on all pages.


## Best Practices

* Use **Inclusion** when you only have a few pages where you want identification to happen.
* Use **Exclusion** when you want identification on most of your site, with only a few pages excluded.

## Additional Note

| Analytics and heatmaps always remain active even if VisitorID is not identifying someone on an excluded or non-included page. These lists only affect visitor identification. All other tracking continues as normal.