Features

• Heatmaps

  What is a Heatmap? Step into the visually engaging world of Heatmaps, a feature in Squid that transforms how you view your website's user interactions. Heatmaps are like thermal images for your website, showing you the 'hot' areas where users click, move, and scroll the most. As you navigate through our Heatmaps, you'll see color-coded representations of activity on your site. Areas with the most interactions are highlighted in warm colors like red and orange, while less active areas appearSome readers

• Ask Squid

  What is Ask Squid? Ask Squid is Squid's AI engine. Ask Squid represents a paradigm shift in web analytics, moving away from the intricate and often overwhelming traditional methods to a more user-friendly, conversational approach. It's about making data analysis accessible to everyone, turning complex data into simple, actionable insights with the power of AI. This approach allows users to focus on what truly matters – understanding their data and applying these insights to their business, wiSome readers

• User Profiles

  The User Profiles within Squid allow for individual user tracking and analysis, presenting both detailed and summary views of user engagement. This empowers website owners to understand user behavior, tailor marketing efforts, offer personalized support, and drive strategic business decisions based on user interaction data. Squid automatically creates user profiles when an identity is created either by Squid capturing a user email in a form (if privacy is turned off), calling our identify API oSome readers

• Website Settings

  This section is specific to your website. Each website you have in Squid will have its own settings section so you can fully customize Squid to that environment. Website Setup Website Identification Allows you to name your website for internal reference within your organization. The name is typically the website's name or business. Website Avatar Provides an option to personalize the website wFew readers

• Visual Labeler

  What is Visual Labeling? Visual labeling of events is a user-friendly feature that allows website owners to mark and track significant user interactions without writing a single line of code. Visual labeling allows you to simply point and click on elements of your website you wish to track, such as buttons, forms, or navigation links. Once labeled, these elements become 'events' that your analytics tool monitors, giving you data on how users interact with them. This method is perfect fFew readers

• Event Viewer

  Overview The Squid Event Viewer shows all the activity on your website that Squid is seeing. You can get the the event viewer by clicking on the 'Events captured' button as shown in the picture below. Once you click on the 'Events captured' button - which tells you all the events captured for this site during the current billing cycle, Squid will open up the 'Event Viewer' panel. (https://storage.crFew readers

• Squid Account Roles

  Squid Account Roles Squid has 3 primary account-based roles: Account Owner, Account Admin and Website Super User. *Role hierarchy: Account Owner Account Admin Website Super User. Higher roles inherit from less privileges roles. Use Cases for Squid Account Roles: Account Owner This is typically the person who sets up the Squid account and handles billing. For example, if you’re the founder of a company, you’ll likely want to control the overall account, manage payments,Few readers

• How to invite an Account Admin

  Overview Inviting an Account Admin allows you to share Admin capabilities with others. Account Admins have the ability to do all functions within the account EXCEPT delete the account and edit billing. This guide will walk you through the steps to invite an Account Admin, ensuring that your colleagues or team members can access and view the necessary information.Few readers

• How to Invite a Website Super User

  Overview Sharing a website within Squid allows you to share, with others, your website's analytics and other relevant data like VisitorID. This guide will walk you through the steps to share a website, ensuring that your colleagues or team members can access and view the necessary information.Few readers

Speeds & Feeds

• Data Accuracy

  Overview Analytics is a tool we rely on to make smarter business decisions, with an assumption that it's always spot-on. Yet, often, that's not the case. The accuracy of analytics can be misleading because it heavily depends on how data is collected and whether there's enough of the right kind of data. It's like trying to hit a target blindfolded. You're aware the target exists—that's one piece of data. But without other crucial details like the distance, the size of the target, or wind condiFew readers